Why, why, why is the emotional side of selling a company so important?

Because it is almost always swept under the table – and comes up short for many entrepreneurs.
If an entrepreneur is not 100% convinced of what he wants his life to look like after the sale, he will always block and hesitate when selling.

If this potential seller has a perspective for his life “after the company”, he will take both feet off the brake, put the indicator on the left and step on the gas. Steinbeis M&A has brought Wolfgang von Geramb, coach for the “emotional side of selling a company”, on board to support entrepreneurs in the process, to clarify the elementary personal questions and to develop a new perspective for their lives.

In the joint interview you will learn why the emotional side of selling a company is so important!

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